“Partnering with Blinds.com is a great opportunity to offer our customers quality window coverings from an industry leader. The site fits perfectly with our goal of becoming a major shopping destination for people who are decorating or renovating their homes. It has enabled us to expand our product offering tremendously, without losing focus on our specialty,” said Randy Kremer, president of Rugs Direct.
Rugs Direct, like Walmart, Sears, and Amazon, has opened up its platform to other retailers in the housing goods market, making it a one-stop shop for all home improvement products. Rugs Direct currently sells area rugs, mats, lighting, bedding, designer pillows, carpet tile, and even custom framed wall art. The signing of Blinds.com will expand its product offering to include custom blinds, shades, shutters, and draperies.
“We are excited about our joint venture with Rugs Direct,” said Blinds.com CEO Jay Steinfeld. “They have a fast-moving, forward-thinking team. It’s a perfect fit.”
The partnership is an example of a growing trend in e-commerce for retailers to form symbiotic relationships. These relationships allow retailers to expand into complementary vertical markets by leveraging the expertise and technology of the retailers with which they collaborate. Visit the partner site here: http://Rugs-Direct.Blinds.net/
ABOUT Blinds.com -- Blinds.com is America's favorite blinds store. They offer huge savings on high-quality, custom window coverings including window blinds, shades, plantation shutters and draperies. Blinds.com is committed to their customers and offers a complete Satisfaction Guarantee. Go online to http://www.blinds.com to shop, or call 1-800-505-1905 for Internet prices. Blinds.com is No. 250 on Internet Retailer’s list of top online companies.
ABOUT Rugs Direct -- Based in Winchester, VA, Rugs Direct is the nation’s leading source for area rugs. The company is a multi-channel retailer that offers customers over 70,000 product choices via its online area rug gallery at http://www.Rugs-Direct.com. The company has an aggressive retail growth plan. Rugs Direct is No. 308 on Internet Retailer’s list of top 500 online companies.

