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DEIRDRE BREAKENRIDGE KEYNOTES SCHIPULCON 2009

Marketing Professionals Gather to Discuss Interactive Marketing at the Houston Zoo

10.15.2009 – On October 15th at 9:00AM CDT, Deirdre Breakenridge, co-author of Putting the Public Back in Public Relations and president of PFS Marketwyse, will be the featured keynote speaker at SchipulCon 2009, taking place at The Houston Zoo in Houston, TX.

At SchipulCon Deirdre will discuss marketing and public relations in the online realm and how to facilitate conversations in the Social Media landscape using platforms like Facebook, Twitter and blogging.

This year's Schipul Web Marketing Conference will focus on interactive online strategies using Tendenci, Wordpress & Drupal, Public Relations & Social Media best practices, Search Engine Marketing and site analytics, and much more!

“We are in an era of the internet where the way we connect with one another and the way that people find and digest information is drastically changing.” said Breakenridge. “To succeed, companies must also adjust their approach and the manner in which their businesses communicate directly with the public.”

Sponsoring the event, Schipul The Web Marketing Company, is a Houston-based online marketing and Web design company.

For more information on this event, visit:
http://www.schipulcon.com/

To register for Schipulcon 2009, visit
http://www.schipulcon.com/en/cev/2

About Deirdre Breakenridge
Deirdre Breakenridge is President of PFS Marketwyse, a marketing communications agency in the New York City Metro Area. Breakenridge blogs at PR 2.0 Strategies and is also a frequent contributor to PR industry publications. Putting the Public Back in Public Relations is the fourth book that Breakenridge has authored. Her previous works, PR 2.0: New Media, New Tools, New Audiences, also published by FT Press, was released in 2008. Breakenridge’s earlier books, The New PR Toolkit and Cyberbranding: Brand Building in the Digital Economy, were published by Prentice Hall, in February 2003 and May of 2001, respectively.

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PFS Marketwyse

PFS Marketwyse is an integrated branding, marketing and communication agency headquartered in Northern New Jersey. Whether it’s business-to-business or business-to-consumer, PFS Marketwyse offers a unique blend of experience and talent that delivers cost-effective, creative solutions with attitude. PFS Marketwyse applies fresh ideas to brand building, marketing communications and public relations campaigns and provides full-service agency capabilities including Web design and development and video production.

Contacting PFS Marketwyse

PFS Marketwyse
409 Minnisink Road
Totowa, NJ 07512
Phone: 1.973.812.8883
Fax: 1.973.812.9020
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Jacqueline Dodd
Phone: 973.812.8883