Kane Consulting announces presenters for "PR 2.0: New Tools of The Trade" on July 13, 2009
Explore the new public relations terrain with industry experts including keynote speaker, Jason Kintzler of Pitch Engine
06.25.2009 – Social media is changing the traditional rules of public relations. Helping public relations professionals adapt traditional methodologies for an online world, "PR 2.0: The New Tools of the Trade," will present cutting edge and innovative thinking on how to navigate this rapidly changing industry. The conference will take place on July 13, 2009 from 8:00 a.m. - 4:00 p.m. at The Westin Galleria in Minneapolis.
Kane Consulting announces the PR 2.0 conference speaker line-up featuring keynote presenter, Jason Kintzler, founder and CEO of PitchEngine, the social media release service that is helping to evolve the PR industry.
Breakout presentations include:
- "Using Social Media Behind the Firewall," presented by Gary Koelling, Senior Manager of Social Technology for Best Buy and Co-founder of the company''s Blue Shirt Nation along with Cameron Gross, Owner of GreaterThan Media and social media consultant to Best Buy.
- "Pitching Using New Media Tools," presented by Eva Keiser, Senior Vice President of Risdell McKinney Public Relations.
- "Online Reputation Management," presented by Greg Swan, Digital Strategy Manager, Weber Shandwick Digital Communications.
- "Incorporating Podcasts and Video Into Your Marketing and PR Mix," presented by Albert Maruggi, founder of Provident Partners and Producer of the Marketing Edge podcast.
- "Self Publishing for PR," presented by Arik Hanson, ACH Communications/Chief Blogger, Communications Conversations.
- "How to Monitor Your Brand Through Social Media Channels," presented by Connie Benson, Chief Community Officer for Techrigy.
- "Top SEO Tactics for Public Relations," presented by Jolina Pettice, Senior Account Manager at TopRank Online Marketing.
- "Small Brand. Big Results," with Blois Olson Executive Vice President at Tunheim Partners.
"Our staff has been listening to and engaging in conversations with PR 2.0 thought leaders from across the country for the past year. We felt like it was time to bring the conversation to Minnesota," says Jennifer Kane, principal of Kane Consulting. "Our hope is that this event not only educates PR and marketing professionals on the changes in our industry, but also demystifies the applications that are quickly becoming the new tools of the trade."
Conference registration is open at http://www.kaneconsulting.biz. Registration price is $250 ($200 for PRSA members and Mashable readers) and includes a continental breakfast, keynote lunch and breakout sessions. To book a hotel room, please visit The Westin Galleria or call 888-627-8245.
"PR 2.0: New Tools of the Trade," is presented by Kane Consulting with promotional support from Mashable and Minnesota PRSA.
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ABOUT THE KEYNOTE:
Jason Kintzler, founder and CEO of PitchEngine, a web app enabling PR professionals to package and share press content via the social web. He’s a former print and broadcast journalist turned PR pro and now, entrepreneur. He speaks about branding, public relations and social media at corporate events, conferences, trade shows and other venues and he blogs on the PitchEngine Network, a social community he created to cultivate ideas and help “PR meet social media.”
In creating PitchEngine, Jason is helping to evolve public relations as a whole, bringing authenticity and engagement to PR through the integration of social media content. By utilizing the PitchEngine Social Media Release, brands are not only engaging media contacts the traditional way, but also consumers. He’s fostering a new approach to a century-old craft.
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- Kane Consulting announces speaker lineup for "PR 2.0: New Tools of the Trade," on 7/13.
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- "PR 2.0: The New Tools of the Trade" conference will take place on July 13 at the Westin Galleria, Edina, Minn.
- One-day immersion in the world of PR 2.0 will feature a keynote presentation from Jason Kintzler, founder of PitchEngine.
- Kane Consulting announces the line-up of breakout session presenters who will explore cutting edge ways to navigate the rapidly changing public relations industry.
- The event is presented by Kane Consulting with promotional support from Mashable and Minnesota PRSA.
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- Mashable
- Minnesota PRSA
- Pitch Engine
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- Pitch Engine, social media, PR 2.0, public relations, Kane Consulting, Best Buy, Risdall McKinney, Weber Shandwick, Marketing Edge, Mashable, blue shirt nation
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