Waxing the City Hires Metzger Associates As Company Enters New Markets
07.30.2009 – BOULDER, Colo.- Metzger Associates, the region’s leader in social media communications and one of the most respected strategic communications firms in the country, has been hired by Waxing the City, a Denver-based group of exclusive waxing salons devoted solely to the art of hair removal.
Owned by a group of savvy business women, Waxing the City has hired Metzger to provide public relations counsel as the company embarks on an expansion into other regions and opens its newest salon in Dallas. Metzger Associates’ initiatives will include local and regional media relations, customer outreach, and new and social media initiatives designed to highlight Waxing the City’s unique services and to grow its clientele at its newest salon and four Colorado locations.
“We credit our five-year-old company’s success to its willingness to embrace creative, non-traditional approaches,” Waxing the City’s CEO Robin Schoh said. “We chose Metzger Associates because they were able to think outside the box, too; their team combines strategy and creativity in a way that gets results. Metzger couldn’t be a better fit for our business model and our personalities.”
Metzger has already launched a blog for WTC, thewaxingblog.com and more social media tools are in the pipeline.
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- Waxing the City Hires Metzger Associates
- Waxing the City has hired Metzger to provide public relations counsel
- "...Metzger couldn’t be a better fit for our business model and our personalitiesâ€
- Metzger Associates launches The Waxing Blog (thewaxingblog.com)
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