RTT USA, Inc.
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RTT USA and Art Center Explore Adaptive Environments
04.27.2009 – PASADENA, Calif.- The most recent Material Intersections podcast coproduced by RTT USA, Inc. (RTT), a leader in realtime 3D visualization software and services for product design and marketing, and Art Center College of Design’s Color, Materials and Trends Exploration Laboratory (CMTEL), will focus on the topic of adaptive environments, or environments that react to external conditions. This is a departure from previous podcast episodes that highlighted specific materials.
Michele Hess, director of RTT’s Material & Color Connection, and Marshall Hamachi, CMTEL’s associate director, lead the podcasts. In this latest podcast, the duo explores how to integrate digital media (video that responds to stimuli like human interaction, light and sound) with physical forms, such as the interior of a car or a wall.
Hess and Hamachi utilize RTT’s proprietary software, RTT DeltaGen, to produce 3D visualizations of the adaptive environments to show how they react and change when affected by light or human touch. Viewers will also hear Kenneth Cameron and Charles Hellwig, founders of the design studio Fourwall, discuss two concepts: an adaptive automotive interior and an adaptive architectural wall.
“In the architectural world, a structure is traditionally created to remain static and unchanged for years,” said Hess. “In this podcast, we use 3D technology to explore the idea of an adaptive environment and how a form that interacts with something external, such as light or human touch, continuously changes rather than remaining stagnant.”
The podcasts can be accessed on Art Center’s CMTEL Web site at
http://www.accd-cmtel.com/vcmtel_featuredpodcast.html.
Launched in December 2008, the goal of Material Intersections is to bring visual inspiration to the art and design community by exploring a different material trend each month. The podcasts connect the tactile and technical worlds in an inspiring format combining thoughtful narrative and rich visuals using RTT’s proprietary technology, RTT DeltaGen. Many podcasts feature interviews with designers who provide insight on various materials they use during the design application process.
Upcoming podcast topics include:
• Sustainability
• Slow Tech
• Lightweight
• Durable
About RTT
RTT USA, Inc. is a leading provider of realtime 3D visualization software and services for product design and marketing. RTT’s software allows clients to visualize products with incredible precision and accuracy using only engineering data. RTT helps designers experience concepts interactively and allows marketing and sales teams to create materials for Web, print and TV before the actual product is available. RTT provides a link between design, engineering, marketing and sales for optimum collaboration and efficiency from product development to purchase. The company’s clients include Adidas, Audi, Chrysler, Ford, General Motors, Lexus, Toyota and Volkswagen.
RTT USA has offices in Pasadena, Calif. and Royal Oak, Mich. Its parent company, Realtime Technology AG, was founded in 1999 and is headquartered in Munich, Germany. It has offices in Stuttgart, Hamburg, Paris, Brussels, Milan, Melbourne, Seoul and Tokyo. The company employs more than 330 people worldwide.
Follow RTT on Twitter at www.twitter.com/RTTusa and check out RTT’s YouTube channel at http://www.youtube.com/user/RTTvisualisation.
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- News Facts
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- The podcast focuses on adaptive environments, or environments that react to external conditions.
- Podcast explores how to integrate digital media (video that responds to stimuli like human interaction, light and sound) with physical forms, such as the interior of a car or a wall.
- RTT's proprietary software, RTT DeltaGen, is used to produce 3D visualizations of the adaptive environments to show how they react and change when affected by light or human touch.
- The podcasts can be accessed on Art Center’s CMTEL Web site at
http://www.accd-cmtel.com/vcmtel_featuredpodcast.html.
- Resource Links
- Adaptive Environments Podcast
- Tags
- design, adaptive, rtt, podcast, 3D, interactive, deltagen, touch, art center, material
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