(LOS ANGELES, CALIFORNIA) April 18, 2012 – The Gay Men’s Chorus of Los Angeles (GMCLA) and the It Gets Better Project announce a partnership in collaboration with Speak Theater Arts to develop an original national touring show. It Gets Better will blend music, theater, and multimedia into a live stage production that promotes hope and an anti-bullying dialogue. It will bring the timely, powerful message of the It Gets Better Project to communities across the country. The production launches for the 2012-2013 season with performances already booked in Iowa, Pennsylvania and Washington with more locations to be announced soon.
The touring production of It Gets Better also features a weeklong series of community programs, including extensive high school outreach and performance work with a local community choir. Interested communities may inquire at firstname.lastname@example.org for information on being a part of the tour.
GMCLA and the It Gets Better Project have created an opportunity for the general public to support the development of this show and its vital message though Kickstarter.com.
“We are thrilled to bring the incredible artistic talents of the Gay Men’s Chorus of Los Angeles to such an important national initiative,” says Hon. John Duran, Chair of GMCLA Board of Directors and Mayor of West Hollywood. “For more than 33 years the members of the chorus have stood as testament of hope to young people, and now they are so excited to connect as artists with It Gets Better."
“We could not be more excited to collaborate with the Gay Men’s Chorus of Los Angeles on this compelling project,” says Seth Levy of the It Gets Better Project. “We strongly believe in the potential for our two organizations to create a powerful, entertaining platform for this important message.”
The inspiration for It Gets Better began in October 2010 with GMCLA’s video submission of a performance of the song True Colors to the then month-old It Gets Better Project. The incredible response to the video, which to date has received more than 650,000 hits, prompted Chorus leadership to reach out to the It Gets Better Project team about more opportunities for collaboration.
It Gets Better is being developed by a creative team led for the Chorus by Liesel Reinhart of Speak Theater Arts (STA). “First and foremost, It Gets Better will be a dynamic night of music and theater, but the larger goal is to inspire audiences to question the dangerous climate of bullying that is still tolerated in schools, homes and mass media,” explains Reinhart, who is also directing the show.
Proceeds from performances of It Gets Better benefit the It Gets Better Project and GMCLA’s Alive Music Project, an in-school outreach program in the Greater Los Angeles area whose mission is to open hearts, change minds and end bullying through the universal language of music.
It Gets Better engagements are managed exclusively by David Lieberman / Artists / Representatives (www.dlartists.com).
For more information about It Gets Better, please contact Liesel Reinhart at email@example.com or Chris Verdugo at 424.239.6499