4th Annual Gravity Summit Social Media Marketing Conference at UCLA on February 22, 2012

Social Media for Sports and Entertainment

Beverly Hills, CA Gravity Summit LLC, the premiere social business company, will hold its 4th Annual Social Media Marketing Conference at the Covel Commons in the heart of the UCLA campus on Tuesday, February 22, 2012. As an organization on the forefront of how real-time social media has revolutionized marketing and customer engagement, Gravity Summit(tm) has chosen “Social Media for Sports and Entertainment – Heighten the WoW! Factor to Target and Retain New Customers and Fans” as the theme for the event that will feature more than 350+ attendees, 25+ speakers and special guest stars.

Gravity Summit produces one-of-a-kind events that have been called the ‘gold standard’ of social media conferences and features the industry’s most aggressive brands in social media today, in addition to notable speakers, forward-thinking topics and technology innovations. The event’s educational think-tank format has set it apart from other conferences, drawing senior-level executives from across various industries including entertainment, healthcare, automotive, high-tech, financial services and more.

For the 4th Annual Gravity Summit  event, the biggest brands in sports and entertainment will converge at UCLA to discuss how to reach new audience segments and retain current customers by using social engagement strategies, gaming, mobile, apps, SocialTV, and more. Experts in using social media for sports and entertainment will discuss how to use game design principles and multi-screen distribution to heighten their WoW! factor and capture new customer and fan segments, a critical task for brands of all types.

“As we live in a time where celebrities, teams, and brands can build billion dollar audiences, sharpening skills that can help acquire, engage, and retain audiences is the new mantra for social media and social business,” said Beverly Macy, CEO of Gravity Summit LLC. “The 4th Annual Gravity Summit event is on track to be one of our biggest conferences yet, and we look forward to bringing together the biggest names in sports, entertainment and technology innovation.”

Over the coming months, Gravity Summit will also be unveiling its headlining speakers, panel moderators, and celebrity guest stars. Speaker and sponsor submissions are now being accepted at gravsum@gmail.com

We thank the UCLA Extension Business, Management, & Legal Programs Department for its continued support. CEUs will be available for attending the conference, and earlybird pricing is available now.