NEENAH, Wis., - Cheryl Perkins, founder and president of Innovationedge, a global strategic innovation consultancy based in Wisconsin, will provide industry leaders practical insights for using social media to raise their business profile when she leads a panel discussion at the annual Consumer Goods Technology Growth & Innovation Forum.
The Growth & Innovation Forum is a unique industry event that highlights new processes in the consumer goods industry. The event takes place Sept. 21-23 at the W Hotel South Beach in Miami. This CGT gathering is designed for leaders and decision makers who understand the importance of creating new brands and services as well as building brand loyalty.
“Companies are discovering that by using technology and social media they can leverage the creative genius of the masses and tap into a wide range of fresh ideas that they otherwise wouldn't have necessarily found internally from their own creative teams,” Perkins said.
Perkins will lead a panel of executives as they share insights from their own experience using social media tools such as LinkedIn, Twitter, Facebook, YouTube, blogs and other applications to build stronger innovation engines within their organizations.
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??????About Innovationedge
Innovationedge is a global strategic innovation consultancy that works with Fortune 500 companies, startups and inventors to drive their innovation agenda and deliver growth. The team’s fearless champions of innovation break barriers to help executives define their business strategy, develop new capabilities, design a winning organizational structure, and deliver breakthrough innovations through a robust growth pipeline of solutions and new-to-the-world innovations. The company also gives inventors an edge by crafting winning business propositions and creating strategic corporate partnerships that deliver commercial success. For more information, visit Innovationedge.com or read the company’s Views from the edge blog.??
The Growth & Innovation Forum is a unique industry event that highlights new processes in the consumer goods industry. The event takes place Sept. 21-23 at the W Hotel South Beach in Miami. This CGT gathering is designed for leaders and decision makers who understand the importance of creating new brands and services as well as building brand loyalty.
“Companies are discovering that by using technology and social media they can leverage the creative genius of the masses and tap into a wide range of fresh ideas that they otherwise wouldn't have necessarily found internally from their own creative teams,” Perkins said.
Perkins will lead a panel of executives as they share insights from their own experience using social media tools such as LinkedIn, Twitter, Facebook, YouTube, blogs and other applications to build stronger innovation engines within their organizations.
###
??????About Innovationedge
Innovationedge is a global strategic innovation consultancy that works with Fortune 500 companies, startups and inventors to drive their innovation agenda and deliver growth. The team’s fearless champions of innovation break barriers to help executives define their business strategy, develop new capabilities, design a winning organizational structure, and deliver breakthrough innovations through a robust growth pipeline of solutions and new-to-the-world innovations. The company also gives inventors an edge by crafting winning business propositions and creating strategic corporate partnerships that deliver commercial success. For more information, visit Innovationedge.com or read the company’s Views from the edge blog.??