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- LATISM QR
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FOR IMMEDIATE RELEASE
CONTACT
Elianne Ramos
Vice-Chair, Marketing and PR
elianne@latism.org
@ergeekgoddess
646-932-7752
Washington, DC., August 2, 2012 – Latinos in Social Media today announced its preliminary agenda for the 2012 LATISM 2012 Conference, the premier event for Latinos engaged in social media. The three-day event will be held from October 25th to the 27th, 2012 at the Hyatt Regency Houston, in Texas.
Under this year’s theme “Embracing Our Present, Leading Our Future,” the event will explore the use of technology innovation and social media to amplify initiatives in the areas of Latino Education, Business, Technology and Health. The conference’s four parallel tracks will feature more than 50 breakout sessions, workshops and keynotes lead by top corporate and organization executives, researchers, academics and high-ranking officials as well as key Latino influencials in the social media arena.
HIGHLIGHTS OF THE AGENDA INCLUDE:
Business Track
• The State of the Hispanic Business/Market
• Social Media is about Relationships
• The New Latino Media: Digital Journalism con Sabor
• The Latino Entrepreneur Toolbox: Key Topics you Need to Know to Succeed (Financing, Legal, Marketing, etc)
• Understanding the new Hispanic Consumer
• Hispanic Social Media Marketing: Leveraging Culture For Effective Connections
• Online Reputation Management in the Age of Transparency
• Successful Hispanic Social Media Campaigns: Lessons Learned
Technology Track
• The State of Hispanic Technology
• Latinovation: Latino Techpreneurs that are Creating a Better World
• Is your Business having SOLOMO? (Social/Local/Mobile)
• Bridging the Hispanic Digital Divide
• The Hispanic Mobile Consumer
• Access to Venture Capital for Latino Tech Startups
• Leveraging Technology to solve Latino issues
• Tech tools for Better Marketing Strategies based on Web/Social Analytics
Education Track
• The State of Hispanic Education
• Creative Uses of Technology for Education
• The Evolution of Education: New Channels, Opportunities and Challenges
• Supporting next Generation Hispanic Leaders through Education
• Latinos in College: Realities and Opportunities
• STEM: The Foundations to Create a Better Future for All
• The Dream Act and why it is important for YOU
• Creating a New Education Culture among Hispanics
Health Track
• The State of Hispanic Health
• Let's talk Health Care Reform
• Healthy Latinos Needed: Preventive Medicine and Education
• Connecting Healthcare through Technology and Innovation
• The Role of Bloggers in Health Education
• Patient Information Management in the 21st Century: What you need to know
• Educating Communities on Health Issues through Mobile Technologies
• Eat healthy, live longer and better
Hands-On Workshops
• Lights, Video, Action: Vlogging
• Sharing the Power of your Story
• Blogging Strategies that Work: The Latina Mom Experience
• Bilingual Content Marketing Best Practices
• Creating Effective Facebook Business Pages
• Twitter for Newbies
• Advanced Twitter Strategies for Business
• The Power of Google +
• Google for small business is like agua para chocolate
• Let's pin! Learn to use Pinterest for Business
• Leveraging LinkedIn for Business
• Becoming a Certified Minority-Owned Business
• Creating a Killer Deck that will make your investor beg you
• Creating you Tech Startup Profile
• The secret is in the Pitch
• Wordpress 101
• Become a Wordpress Geek
• How your LinkedIn Profile can get you places
• Getting published. Learning from our Latino authors
• YouTube and Video Channels to establish your brand
• Finance 101 – Get your books under control
• The Finance Guru in you – Discover tax breaks, tricks & tips to save
• Recruitment skills to make a killer team
• The secrets of SEO & Traffic
The full agenda, as well as the speakers list, will be announced at a later date.
“At LATISM, innovation is one of our guiding principles,” said Ana Roca Castro, LATISM’s Founder and Chair. We are thrilled to break new ground with this year’s conference. We’ll be combining the best aspects of networking—including social media, small groups, and structured topics — and combining them with the latest technology and new tools for a truly holistic new media experience. Our agenda was built to help our attendees brainstorm on new ideas, sharpen their tech savvy, and become an unstoppable force for change in their respective organizations and the community at large. All of that wrapped up with the amazing LATISM sense of community, which is unlike anything you’ll experience at other conferences. We couldn’t be more excited!”
For more information about the LATISM ’12 National Conference and to register, visit http://conference.latism.org.
To learn more about the Latinos in Social Media (LATISM) organization, visit http://blog.latism.org
For real-time updates about the LATISM ’12 conference and to connect with LATISM on our different social media properties, please scan the attached QR code.
ABOUT THE LATISM ’12 CONFERENCE
From our inception in 2009, LATISM Conferences are considered an intensive educational forum for issues of importance to our community and a capstone experience for individuals and organizations interested in harnessing the power of social media in their outreach to the Latino population. The 2012 LATISM conference will bring together over 700 influential Latinos and Latinas from virtually every arena: public and private service careers, nonprofit professionals, business executives and civic leaders for three days focused on the use of social media to amplify Latino Health, Education, Economic Development and Civic initiatives.
ABOUT LATISM
Latinos in Social Media (LATISM) is a 501(c) 4 nonprofit, nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community through technology, innovation and social media. LATISM also helps to raise awareness among corporate brands, NGOs and government entities about using social media to reach Latinos. Our partnership initiatives include research, event sponsorships, and leadership training. A pioneering social media organization with over 150,000 members and 13 local chapters in its nationwide network, LATISM has been hailed as the most influential online movement in the new multicultural Web. To learn more about the Latinos in Social Media (LATISM) organization, visit http://blog.latism.org.
CONTACT
Elianne Ramos
Vice-Chair, Marketing and PR
elianne@latism.org
@ergeekgoddess
646-932-7752
Washington, DC., August 2, 2012 – Latinos in Social Media today announced its preliminary agenda for the 2012 LATISM 2012 Conference, the premier event for Latinos engaged in social media. The three-day event will be held from October 25th to the 27th, 2012 at the Hyatt Regency Houston, in Texas.
Under this year’s theme “Embracing Our Present, Leading Our Future,” the event will explore the use of technology innovation and social media to amplify initiatives in the areas of Latino Education, Business, Technology and Health. The conference’s four parallel tracks will feature more than 50 breakout sessions, workshops and keynotes lead by top corporate and organization executives, researchers, academics and high-ranking officials as well as key Latino influencials in the social media arena.
HIGHLIGHTS OF THE AGENDA INCLUDE:
Business Track
• The State of the Hispanic Business/Market
• Social Media is about Relationships
• The New Latino Media: Digital Journalism con Sabor
• The Latino Entrepreneur Toolbox: Key Topics you Need to Know to Succeed (Financing, Legal, Marketing, etc)
• Understanding the new Hispanic Consumer
• Hispanic Social Media Marketing: Leveraging Culture For Effective Connections
• Online Reputation Management in the Age of Transparency
• Successful Hispanic Social Media Campaigns: Lessons Learned
Technology Track
• The State of Hispanic Technology
• Latinovation: Latino Techpreneurs that are Creating a Better World
• Is your Business having SOLOMO? (Social/Local/Mobile)
• Bridging the Hispanic Digital Divide
• The Hispanic Mobile Consumer
• Access to Venture Capital for Latino Tech Startups
• Leveraging Technology to solve Latino issues
• Tech tools for Better Marketing Strategies based on Web/Social Analytics
Education Track
• The State of Hispanic Education
• Creative Uses of Technology for Education
• The Evolution of Education: New Channels, Opportunities and Challenges
• Supporting next Generation Hispanic Leaders through Education
• Latinos in College: Realities and Opportunities
• STEM: The Foundations to Create a Better Future for All
• The Dream Act and why it is important for YOU
• Creating a New Education Culture among Hispanics
Health Track
• The State of Hispanic Health
• Let's talk Health Care Reform
• Healthy Latinos Needed: Preventive Medicine and Education
• Connecting Healthcare through Technology and Innovation
• The Role of Bloggers in Health Education
• Patient Information Management in the 21st Century: What you need to know
• Educating Communities on Health Issues through Mobile Technologies
• Eat healthy, live longer and better
Hands-On Workshops
• Lights, Video, Action: Vlogging
• Sharing the Power of your Story
• Blogging Strategies that Work: The Latina Mom Experience
• Bilingual Content Marketing Best Practices
• Creating Effective Facebook Business Pages
• Twitter for Newbies
• Advanced Twitter Strategies for Business
• The Power of Google +
• Google for small business is like agua para chocolate
• Let's pin! Learn to use Pinterest for Business
• Leveraging LinkedIn for Business
• Becoming a Certified Minority-Owned Business
• Creating a Killer Deck that will make your investor beg you
• Creating you Tech Startup Profile
• The secret is in the Pitch
• Wordpress 101
• Become a Wordpress Geek
• How your LinkedIn Profile can get you places
• Getting published. Learning from our Latino authors
• YouTube and Video Channels to establish your brand
• Finance 101 – Get your books under control
• The Finance Guru in you – Discover tax breaks, tricks & tips to save
• Recruitment skills to make a killer team
• The secrets of SEO & Traffic
The full agenda, as well as the speakers list, will be announced at a later date.
“At LATISM, innovation is one of our guiding principles,” said Ana Roca Castro, LATISM’s Founder and Chair. We are thrilled to break new ground with this year’s conference. We’ll be combining the best aspects of networking—including social media, small groups, and structured topics — and combining them with the latest technology and new tools for a truly holistic new media experience. Our agenda was built to help our attendees brainstorm on new ideas, sharpen their tech savvy, and become an unstoppable force for change in their respective organizations and the community at large. All of that wrapped up with the amazing LATISM sense of community, which is unlike anything you’ll experience at other conferences. We couldn’t be more excited!”
For more information about the LATISM ’12 National Conference and to register, visit http://conference.latism.org.
To learn more about the Latinos in Social Media (LATISM) organization, visit http://blog.latism.org
For real-time updates about the LATISM ’12 conference and to connect with LATISM on our different social media properties, please scan the attached QR code.
ABOUT THE LATISM ’12 CONFERENCE
From our inception in 2009, LATISM Conferences are considered an intensive educational forum for issues of importance to our community and a capstone experience for individuals and organizations interested in harnessing the power of social media in their outreach to the Latino population. The 2012 LATISM conference will bring together over 700 influential Latinos and Latinas from virtually every arena: public and private service careers, nonprofit professionals, business executives and civic leaders for three days focused on the use of social media to amplify Latino Health, Education, Economic Development and Civic initiatives.
ABOUT LATISM
Latinos in Social Media (LATISM) is a 501(c) 4 nonprofit, nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community through technology, innovation and social media. LATISM also helps to raise awareness among corporate brands, NGOs and government entities about using social media to reach Latinos. Our partnership initiatives include research, event sponsorships, and leadership training. A pioneering social media organization with over 150,000 members and 13 local chapters in its nationwide network, LATISM has been hailed as the most influential online movement in the new multicultural Web. To learn more about the Latinos in Social Media (LATISM) organization, visit http://blog.latism.org.