Pinterest Mobile Offering By Nellymoser Debuts With Daily Sweepstakes In June Issue Of Food Network Magazine

New Nellymoser Offering for Mobile QR and Watermark Campaigns Rounds Out Social Sharing Capabilities

Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks.  The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
  • Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks.  The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
    Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
    Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks.  The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
    Cover of June 2012 Food Network Magazine containing Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign that works with iphone and android mobile phones launches a mobile sweepstakes in Food Network Magazine's Summer Social Calendar Sweepstakes.
  • Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
  • Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
    Food Network Magazine's June issue includes Nellymoser's new Scan to Pinterest capability for QR codes and Digimarc digital watermarks. The campaign works with iphone and android mobile phones and launches a mobile sweepstakes in the magazine's Summer Social Calendar Sweepstakes.
ARLINGTON, MA -- May 17 -- “Scan to Pin”, the ability to scan a QR code or Digimarc digital watermark with a mobile phone and automatically pin content to Pinterest, was launched today by Massachusetts-based mobile engagement company, Nellymoser.   Pinterest is a social cataloging site that is the third largest social media site behind Facebook and Twitter.

Nellymoser’s Pinterest capability debuts in the June 2012 issue of Food Network Magazine.  Readers are encouraged to use their iPhone or Android device each day during the month of June to win prizes in the Food Network Magazine Summer Social Calendar Sweepstakes.  Every time a user scans the magazine and submits a sweepstakes entry form, he/she is presented with the option to share information about the sweepstakes with friends and followers via Pinterest, Facebook and Twitter.

Nellymoser already offers publishers, agencies and brands a comprehensive social media solution for their mobile campaigns. In addition to Pinterest, Nellymoser campaigns offer social media sharing with Facebook, Twitter and Tumblr. The Nellymoser mobile social media package places Facebook, Twitter, Tumblr and Pinterest icons right on the mobile content giving mobile users a one-click option for sharing content and images with their friends and followers.

Social media sharing is becoming an indispensable way for our mobile clients to build communities around their brand,” said John Puterbaugh, Founder and CEO of Nellymoser.  “Pinterest has emerged as an important social media channel and we’re excited to offer it as part of our social media package.”

About Nellymoser
Nellymoser Inc. (http://www.nellymoser.com), a mobile marketing and technology services company founded in 2000 and headquartered in Arlington, MA, turns printed action codes (e.g., 2D bar codes, QR codes, digital watermarks, SMS) into instant, interactive consumer “engagements” on mobile phones. These range from contests and product videos to interactive multimedia engagements that can be shared on social media (e.g., Facebook and Twitter) and include e-commerce for instant product purchases. Nellymoser’s customers include leading publishers, advertisers, retailers, and consumer packaged goods companies.