Carl’s Jr., Hardee’s aim for $1 million mark again to help fight breast cancer
CARPINTERIA, Calif. – April 26, 2010 – CKE Restaurants, Inc. (NYSE: CKR) and its Carl’s Jr.® and Hardee’s® restaurant chains are once again in the pink, gearing up for another $1 million fundraising campaign to help in the fight against breast cancer.
The annual Pink Star campaign kicks off today at Hardee’s and April 28 at Carl’s Jr. and will run through May 18. To participate, restaurant guests donate $1 in support of the National Breast Cancer Foundation. For each $1 donation, guests receive a commemorative pink Happy Star to personalize and place on display in the restaurant; in addition, they receive restaurant coupons valued at more than $10 to use toward future purchases.
Now in its sixth year, the Pink Star campaign has seen amazing growth since the Carl’s Jr. franchise group, the Star Franchise Association, initiated it in 2005 and raised $175,000. Carl’s Jr. company-owned restaurants came on board the next year…… Read More
CKE Restaurants Unveils Company-Wide Environmental Initiatives
CARPINTERIA, Calif. - February 10, 2009 - Carl’s Jr.® today announced the opening of its new flagship restaurant in Carpinteria, Calif. Located two miles from the corporate headquarters of parent company CKE Restaurants, Inc., the new Carl’s Jr. location is an environmentally friendly unit where sustainability, conservation and energy efficiency will be measured and evaluated for potential company-wide implementation at both Carl’s Jr. restaurants and at sister-chain Hardee’s®. Some of the conservation efforts are already in use at both brands.
To honor the greening of the company…… Read More
Addendum to full press release
The Carl's Jr.® flagship restaurant in Carpinteria opened January 31, 2009, and is located near corporate headquarters of parent company CKE Restaurants, Inc. The Carpinteria Carl's Jr. is also the company's first green unit - an environmentally friendly restaurant where sustainability, conservation, energy efficiency and eco-awareness are implemented and measured. The learning and successes from the Carl's Jr. flagship unit will be shared and evaluated for potential company-wide implemented…… Read More