NEW YORK, N.Y. (SEPTEMBER 9, 2010) — After a successful launch in fall 2009 and spring 2010, Family Circle (circulation 3.8 million) is collaborating once again with IKEA and Food University’s experiential food program, for a new round of Food University Presented by Family Circle tour dates. Each of the 10-city culinary tour events emphasize a fun and friendly approach to cooking. These free cooking seminars will give aspiring home cooks inspiration and basic kitchen know-how while raising their culinary IQ. These seminars will be taught by celebrity chefs at ten IKEA locations across the country. A live broadcast of the Seattle event can be viewed on MyFoodU.com on October 10th at 2PM PST.
“Our readers, the moms of tweens and teens, are cooking more at home to save money and spend more time together with their families,” says Diane Papazian, publisher of Family Circle. “One of our most popular online features at familycircle.com is our recipe section because so many people are looking for healthy family recipes and have questions about using the right ingredients. Our relationship with IKEA and Food University gives us the opportunity to help people feel more comfortable in their kitchens and improve their lives.”
Each in-store cooking seminar will feature a chef demonstrating Family Circle recipes and discussing the importance of local produce, the power of using spices to boost flavor, ideas for quick and healthy recipes, and tips for easy entertaining.
The events will take place on:
•Saturday, October 9, 2010, Portland, OR from 2-4 p.m. with Caprial & John Pence
•Sunday, October 10, 2010, Seattle, WA from 2-4 p.m. with Caprial & John Pence
•Saturday, October 16, 2010, Salt Lake City, UT from 2-4 p.m. with Caprial & John Pence
•Saturday, October 23, 2010, Detroit, MI from 2-4 p.m. with Curtis Aikens
•Sunday, October 24, 2010, Minneapolis, MN from 2-4 p.m. with Curtis Aikens
•Saturday, November 6, 2010, Austin, TX from 2-4 p.m. with Claudine Pépin
•Saturday, November 13, 2010, Cincinnati, OH from 2-4 p.m. (Celebrity Chef TBD)
•Sunday, November 14, 2010, Pittsburgh, PA from 2-4 p.m. (Celebrity Chef TBD)
•Saturday, November 20, 2010, Orlando, FL from 2-4 p.m. (Celebrity Chef TBD)
•Sunday, November 21, 2010, Tampa, FL from 2-4 p.m. (Celebrity Chef TBD)
For more information about Food University Presented by Family Circle or specifics about the events, visit www.MyFoodU.com
“We’re thrilled with the way the Food University brand has resonated with the public and our sponsors,” says Richard Gore, President of Food U Properties LLC. “This year’s tour will allow us to bring our unique form of entertaining education to an even larger audience, courtesy of Family Circle and IKEA.”
ABOUT FAMILY CIRCLE
Published 15 times a year by Meredith Corporation, with a circulation of 3.8 million and 20 million readers, Family Circle is one of the most widely read monthly magazines in the world. Family Circle provides smart relevant advice, sensible solutions, and inspiration in a voice that encourages and celebrates success in its pages and online at www.familycircle.com. Family Circle has always been committed to women’s issues and in 1973 became the first women’s magazine to fully underwrite a professional women’s sporting event, the Family Circle Cup, an annual women’s tennis tournament held in April in Charleston, S.C., at Family Circle Magazine Stadium.
About Food U Properties, LLC
Food U Properties, LLC, producers of Food University, is headquartered in Irvington, NY, and specializes in the production of original culinary entertainment through live events, television programming, web content, publishing and merchandising.
PRESS CONTACT:
Lisa Sweeney
(614) 570-5757
lisa@onthemarcmedia.com
“Our readers, the moms of tweens and teens, are cooking more at home to save money and spend more time together with their families,” says Diane Papazian, publisher of Family Circle. “One of our most popular online features at familycircle.com is our recipe section because so many people are looking for healthy family recipes and have questions about using the right ingredients. Our relationship with IKEA and Food University gives us the opportunity to help people feel more comfortable in their kitchens and improve their lives.”
Each in-store cooking seminar will feature a chef demonstrating Family Circle recipes and discussing the importance of local produce, the power of using spices to boost flavor, ideas for quick and healthy recipes, and tips for easy entertaining.
The events will take place on:
•Saturday, October 9, 2010, Portland, OR from 2-4 p.m. with Caprial & John Pence
•Sunday, October 10, 2010, Seattle, WA from 2-4 p.m. with Caprial & John Pence
•Saturday, October 16, 2010, Salt Lake City, UT from 2-4 p.m. with Caprial & John Pence
•Saturday, October 23, 2010, Detroit, MI from 2-4 p.m. with Curtis Aikens
•Sunday, October 24, 2010, Minneapolis, MN from 2-4 p.m. with Curtis Aikens
•Saturday, November 6, 2010, Austin, TX from 2-4 p.m. with Claudine Pépin
•Saturday, November 13, 2010, Cincinnati, OH from 2-4 p.m. (Celebrity Chef TBD)
•Sunday, November 14, 2010, Pittsburgh, PA from 2-4 p.m. (Celebrity Chef TBD)
•Saturday, November 20, 2010, Orlando, FL from 2-4 p.m. (Celebrity Chef TBD)
•Sunday, November 21, 2010, Tampa, FL from 2-4 p.m. (Celebrity Chef TBD)
For more information about Food University Presented by Family Circle or specifics about the events, visit www.MyFoodU.com
“We’re thrilled with the way the Food University brand has resonated with the public and our sponsors,” says Richard Gore, President of Food U Properties LLC. “This year’s tour will allow us to bring our unique form of entertaining education to an even larger audience, courtesy of Family Circle and IKEA.”
ABOUT FAMILY CIRCLE
Published 15 times a year by Meredith Corporation, with a circulation of 3.8 million and 20 million readers, Family Circle is one of the most widely read monthly magazines in the world. Family Circle provides smart relevant advice, sensible solutions, and inspiration in a voice that encourages and celebrates success in its pages and online at www.familycircle.com. Family Circle has always been committed to women’s issues and in 1973 became the first women’s magazine to fully underwrite a professional women’s sporting event, the Family Circle Cup, an annual women’s tennis tournament held in April in Charleston, S.C., at Family Circle Magazine Stadium.
About Food U Properties, LLC
Food U Properties, LLC, producers of Food University, is headquartered in Irvington, NY, and specializes in the production of original culinary entertainment through live events, television programming, web content, publishing and merchandising.
PRESS CONTACT:
Lisa Sweeney
(614) 570-5757
lisa@onthemarcmedia.com