Digital lobby posters bring a dynamic place-based form of advertising and promotion to theaters or other public venues. Zoned screens provide space for advertising and a separate area for promoting coming attractions or concessions.
Ovation Interactive, a leader in pre-show theater advertising, has introduced digital lobby posters into their theater product line as part of its growth strategy in digital signage and content creation.
"Theater owners are looking for ways to create incremental revenue through channels they can control and manage," said Ovation CEO Micheal Svoboda. "We offer a business model for the digital lobby poster product, providing owners with the flexibility to manage their activities and efforts based on their own resource capacities." Ovation even provides the sales support materials necessary for ad package sell-in in the form of printer-friendly PDFs.
Theater owners may purchase the poster systems from Ovation and sell advertising space themselves. This path emphasizes the connections the theater has with other businesses within its community, allowing him/her to use personal knowledge of the businesses and perhaps even personal relationships to more quickly and efficiently sell advertising packages.
The model leverages the talents of Ovation's creative team to create motion video advertisements.
For more information, contact Account Executive Sarah Zimmerman at 1.877.3467 or szimmerman@ovationinteractive.com.
Ovation Interactive, a leader in pre-show theater advertising, has introduced digital lobby posters into their theater product line as part of its growth strategy in digital signage and content creation.
"Theater owners are looking for ways to create incremental revenue through channels they can control and manage," said Ovation CEO Micheal Svoboda. "We offer a business model for the digital lobby poster product, providing owners with the flexibility to manage their activities and efforts based on their own resource capacities." Ovation even provides the sales support materials necessary for ad package sell-in in the form of printer-friendly PDFs.
Theater owners may purchase the poster systems from Ovation and sell advertising space themselves. This path emphasizes the connections the theater has with other businesses within its community, allowing him/her to use personal knowledge of the businesses and perhaps even personal relationships to more quickly and efficiently sell advertising packages.
The model leverages the talents of Ovation's creative team to create motion video advertisements.
For more information, contact Account Executive Sarah Zimmerman at 1.877.3467 or szimmerman@ovationinteractive.com.