PR 2.O EXPERT DEIRDRE BREAKENRIDGE SPEAKS WITH THE NEXT GENERATION OF PUBLIC RELATIONS PROFESSIONALS IN A LIVE CHAT

Putting the Public Back in Public Relations Author Gives PR Hopefuls Advice on the Public Relations Industry

Totowa, NJ - Public relations professionals and students will come together at noon on Wednesday, August 19th, with moderator Deirdre Breakenridge, four-time author and president of PFS Marketwyse, and host Valerie Simon, SVP of media monitoring and measurement at BurrellesLuce, to participate in a live Twitter chat session discussing all facets of public relations past, present, and future.

"Garnering the experience of industry professionals and having them share perspective is a great way to motivate PR's next generation of experts," said Breakenridge.

A #PRStudChat LinkedIn Group has been established to help build and foster ongoing relationships and networking opportunities between Public Relations students and professionals, as well as to provide a forum for discussion and follow-up beyond 140 characters. Some of the discussion topics include, the value of obtaining one's MBA in the PR industry, developing social media best practices, and answering the question - is PR right for me?

For more information on this event, click here.

About Deirdre Breakenridge
Deirdre Breakenridge is President, Executive Director of Communications of PFS Marketwyse, a marketing communications agency located in northern New Jersey. Breakenridge, a four-time author, blogs at PR 2.0 Strategies and is also a frequent contributor to PR industry publications. Her works include, Putting the Public Back in Public Relations, PR 2.0: New Media, New Tools, New Audiences, The New PR Toolkit and Cyberbranding: Brand Building in the Digital Economy.