Pro and Premium subscribers to PitchEngine will notice that additional metrics can be accessed when they’re on their dashboard. PitchMetics (beta) has been implemented giving users additional insights into how their content is shared, how often it’s viewed and where those views are coming from.
“PitchEngine takes a lot of feedback from our customers,” reports Chief Operations Officer Fabian Lobera. “Customers have been asking for additional metrics that help them measure and report on their influencers engagement with their pitches. Today, we’re excited to say that we can provide them that value.”
Added Pitch metrics include:
Average time on Pitch – Shows an average of minutes and seconds across all views that users engaged with your pitch.
Views by date – Allows users to track how views are trending over time.
Views by referrer – Identifies what URL drove the views of the pitch.
Indexed time/date – Identifies the time and date that major search engines (Google, Bing, MSN, and Yahoo) crawled Pitchengine.com to index the pitch.
Links - Identifies the number of times a share or related link was clicked through.
Additional analytics are currently in the works, and will be added as completed. PitchMetrics have been compiling views and results for the past couple weeks. Older pitches may not have historical data included in the results.
Lobera added, “We’d love to hear the feedback on these metrics. Our users have played a significant part in steering our development efforts. As we add tools, we only see them becoming a more important part of how we re-write how businesses market online.”