Wider Acceptance of Beer as Social Drink to Encourage Global Beer Market’s Growth

Albany, New York, June 15, 2016: A new market research report has recently been added by Market Research Hub (MRH) to its vast repository of research studies. The 140-page research study, titled “Global Beer Market - Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016-2021,” offers an in-depth analysis and provides relevant statistics with the assistance of charts, tables, graphs, and infographics. The report further evaluates the major opportunities and trends in the global beer market, which are projected to influence the demand and supply dynamics throughout the forecast period.

The study further covers the key growth drivers, restraints, geographical segmentation, product segmentation, and competitive scenario of the global beer market. The research report intends to help the new and existing players in formulating effective business strategies by providing recommendations given by professionals and industry experts. Altogether, the study offers a clear understanding of the global beer market considering all essential parameters.

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Beer is an alcoholic beverage that is consumed extensively across the globe. In the last few years, the global beer market has witnessed substantial growth owing to the establishment of numerous local breweries worldwide. Furthermore, increased promotional activities, rising disposable income, and a growing beer-consuming population worldwide are some of the key factors propelling the global beer market. In addition, the social acceptance of beer as a social drink and strong marketing strategies adopted by the major players are projected to fuel the growth of the global beer market in the next few years.

On the other hand, the high taxes and duties on beer in certain regions, government rules and regulations, heath regulations, climatic conditions, and seasonality are some of the factors curtailing the growth of the beer market. The demographics and social norms and several substitute products in the market are also expected to impede the growth of the beer market across the globe. Another major impediment for the global beer market is the huge investment it requires for manufacturing and selling beer.

The research study provides an extensive overview of the major geographical segments in the global beer market, with a focus on China. The market is divided on the basis of geography into EMEA, North America, China, and Asia except China. The report has offered share, size, consumption, and future statistics of each segment in the global beer market.

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Furthermore, the research study acts as a vital tool for the key players who are active in the global beer market and for the new entrants by allowing them to take advantage of the opportunities and formulate effective strategies. The study also helps the major players to acquire a clear understanding of the current trends in the global beer market in order to seize opportunities in the near future. Some of the key players leading the global beer market are Beijing Yanjing Brewery, SABMiller Plc., Heineken N.V., Molson Coors Brewing Company, Tsingtao Brewery, Diageo Plc., Boston Beer Company, Anheuser-Busch InBev, Carlsberg Group, and United Breweries Group.

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