USA Sevens International Rugby Tournament in Las Vegas Draws International Awareness for Sponsors

LAS VEGAS – United World Sports, LLC announces sponsors for the 2016 USA Sevens International Rugby Tournament, its flagship event, scheduled for Sam Boyd Stadium in Las Vegas March 4-6. HSBC will serve as both tournament and series title sponsor and DHL will continue their global sponsorship of USA Sevens for the sixth-consecutive year.

USA Sevens will be broadcasted live for the sixth -consecutive year on NBC and NBCSN. Benefits of the sponsorship for each partner consist of extensive social media promotions, permanent logos on and surrounding the field, jumbotron messaging, in-broadcast signage and unforgettable hospitality experiences.

“All of our participating sponsors realized the growth potential of USA Sevens and rugby in the United States very early in our event’s lifetime, and we are proud to have these partners continue this journey,” said Jeff McDowell, executive vice president for United World Sports. “With rugby sevens returning to the Olympic spotlight during the 2016 summer games and our partnership with NBC, all of our event sponsors will see significant exposure as this sport gains the national and international attention it deserves by reaching over 400 million homes and 147 different countries.”

"As title sponsor of the newly expanded HSBC World Rugby Sevens Series, we are delighted to bring the excitement of the world's best Rugby Sevens players to the HSBC Las Vegas Sevens. The USA is undoubtedly a growing force in World Rugby, so to see Las Vegas host a global rugby event of this magnitude is fitting,” said Giles Morgan, Global Head of Sponsorship and Events, HSBC. “Rugby has a huge opportunity in 2016 to truly become a true global sport, as it joins the Olympic Games, so to see the way that the USA is embracing Rugby Sevens bodes extremely well for the sport as it continues to grow. We are proud to continue to help drive forward this growth of the game globally through are participation with Rugby Sevens across the globe and can't wait for the action to start in Las Vegas."

Additional 2016 USA Sevens sponsors include California Almonds, CallidusCloud, returning as a fourth-year sponsor and also confirmed as a sponsor through 2019, Monte Carlo Las Vegas Resort & Casino, returning as a fourth-year sponsor, Aria Hotel and Casino as the VIP Hotel, Wynn Hotel as VIP Hotel, Luxor and Excalibur as fan hotels  and SLS Las Vegas recently signed as the official Nightlife Hotel, and Westgate Las Vegas Resort, serving as presenting sponsor of the Las Vegas Invitational amateur rugby tournament.

In addition, HSBC will be the first-ever title sponsor of the USA Sevens Adopt-A-Country Program in partnership with the Clark County School District (CCSD). The program pairs 16 CCSD elementary and middle schools with a team participating in the 2016 USA Sevens International Rugby Tournament, garnering attention with HSBC for its international education and ambassadorship while incorporating hands-on lessons and values designed around the school’s “adopted” country.  HSBC is dedicated to fostering the legacy of rugby through investing in the growth of the sport globally from around the world for the event.

International teams competing in the 2016 USA Sevens tournament include: Argentina, Australia, Canada, England, Fiji, France, Japan, Kenya, New Zealand, Portugal, Russia, Samoa, Scotland, South Africa, United States and Wales. Rugby sevens offers a fast-paced, thrilling variation on traditional rugby with two seven-player teams battling in 14-minute matches where the action never stops, allowing for entire tournaments to be played in two or three days.


About United World Sports:

United World Sports (UWS) LLC hosts a dynamic line up of emerging sports properties and has quickly become the leader at delivering premier international sports properties to U.S. audiences. UWS’ flagship property is the USA Sevens Rugby Tournament held annually in Las Vegas. This exciting 16-nation, three-day tournament has become the largest attended rugby event in North America with more than 75,000 fans coming to Sam Boyd Stadium. Broadcast live on NBC Sports the tournament serves as the only U.S. stop on a ten-city world tour and reaches more than 400 million television households worldwide. Additional UWS properties include the Las Vegas Invitational, which occurs alongside the USA Sevens and is the largest participatory rugby tournament in the western hemisphere; the America’s Rugby Seven’s Cup; the Penn Mutual College Rugby Championship (CRC); the Penn Mutual Varsity Cup Rugby Championship and the Pro Soccer Challenge.

About USA Sevens Rugby:

The annual USA Sevens international rugby tournament is the premier rugby event in North America as well as the fifth event out of ten in the HSBC Sevens World Series. Fans in attendance will see 16 international rugby sevens teams play 45 matches during a three-day competition in an attempt to gain points in the Sevens World Series standings. Fans can stay updated on all the latest USA Sevens Rugby news, events and details by following on Facebook (USA Sevens Rugby Tournament And Festival), Twitter (@USASevensRugby), Vine (@USASevensRugby) and Instagram (@USASevensRugby).

Played on the same size field as traditional 15-player rugby, rugby sevens is played with just seven players per team.  Matches have seven-minute halves with two-minute intervals for pool and knock-out matches. The fast pace and short duration of matches makes every moment of the action thrilling for spectators.

Jaclyn Dadas / Lea Komitzky, Kirvin Doak Communications