How Big Data is changing the way businesses form partnerships

In a 2014 CMO Council study, 85% of companies think that finding the right strategic partner is needed to grow, 57% spend $100K+ a year to do so, and 74% want an automated solution to help them connect to new partners. And in April, EY concluded that partnerships are on the rise in 2016 to offset increasing global economic concerns.

Powerlinx is a global business platform that connects companies to recommended partner opportunities. Using predictive analytics, a user is "measured" against 50M+ companies around the world and a database of active business opportunities. Every user also receives recommended "matches" on who to do business with based on a deep bench of data points. 

Powerlinx is disrupting the traditional model of finding partnerships at no cost to the user. Premium services included extended capabilities as well as the ability to have analysts connect to other companies on the requestor's behalf.

Powerlinx launched a resource center (complete with including worksheets, primers and e-books) for business leaders to better plan a long-term strategic partnership at

Happy to set up a call with our Head of Product and/or Chief Data Scientist to discuss how Powerlinx is changing the way business partnerships are made. Read recent full press release: