COBI Debuts New Magazine, Life by Bike

Original stories from thought leaders like Alex Bogusky and Paul Budnitz feature in magazine’s debut

San Francisco, CA (February 10, 2016) – Today COBI, the first integrated system to seamlessly connect your cycling experience with the rest of your life, proudly debuts its new magazine, Life by Bikea source of inspiration for people interested in urban riding. Stories in Life by Bike range from profiles of thought leaders and ground breakers, to city guides for biking, to the innovations that are making biking more accessible to people across the globe.

“I am delighted to see this magazine debut. COBI represents more than just a gadget on a handlebar—it is a way of life for us,” said Andreas Freitag, CMO with COBI.

“This magazine is designed to inspire, connect and build a global community around urban cycling.”

With Life by Bike COBI becomes more than a cycling product, it becomes experiential.

“We spoke with people who are moving the needle in areas like advertising, design, environmental awareness, and healthful living,” said Craig Randall, Integrated Services Director at Verde Brand Communications. “The common thread among all of them? Bicycling is critical to their life. Readers can expect to learn from innovative people and places and see how bicycling is a fixture in everyday life.”

Life by Bike content will continue to combine unique topics and perspectives each month.

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About COBI

Designed and engineered in Germany in 2014, Kickstarter-funded COBI is the first integrated system to intelligently connect your bike with your smartphone for an all-in-one smartphone holder with charging function, bike computer, navigation system, security alarm, bell, and light. COBI was named the Prototype and Overall Winner at the 2014 Bluetooth Breakthrough Awards, 2014 IoT Innovation World Cup Innovator of the Year, and 2015 Best of Mobile Innovation Winner. COBI has over 60 employees worldwide with offices in San Francisco and Frankfurt, Germany. For additional information, please visit 

Media Contact | Scott Kaier | Verde Brand Communications | | 802.238.7577