Eddie Bauer Signs New Guide and Athlete to Expand Team

Bellevue, WA – November 26, 2012 – Eddie Bauer LLC announced today the addition of ACMG-certified snowboard guide Scott Newsome and trad rock climber Mason Earle to its athlete team. Like the other 24 world-renowned Guides, Athletes and Ambassadors currently comprising Eddie Bauer’s roster, Earle and Newsome were handpicked not only for their extraordinary athletic talents, but their inherent spirit of adventure and pursuit of new challenges.

Scott Newsome originally hails from Lake Louise in Alberta, Canada. Growing up on the slopes of the Canadian Rockies, Newsome began competing professionally at the age of 16 and quickly captured media attention for possessing an innate ability beyond his years. He would later move to Revelstoke to begin studying avalanche safety and pursue a guiding profession, passing the Association of Canadian Mountain Guides (ACMG) Assistant Exam in 2005 on a split board. By May 2012, Newsome passed the ACMG Lead Ski Guide Exam, and is now the first and only ACMG Lead Guide on a snowboard.  Today, he is one of the owners and operators at Eagle Pass Heliskiing, guiding enthusiasts through the diverse Monashee range.

Mason Earle is a big wall free climber originally from Concord, Massachusetts who has traveled extensively throughout North America, Europe and South America in pursuit of first ascents on challenging, unclaimed routes. In early 2012, Earle captured the attention of the climbing community by leading an expedition to Amuri Tempui in Venezuela. His team completed a 15-day, 21-pitch, 5.13a, A3 line they named “Kids with Guns,” considered one of the steepest routes in the world. He has since completed another impressive first route ascent with a new 2,000-foot, 15-pitch 5.12c free route in the Cirque of the Unclimables on Mt. Proboscis in Canada’s Northwest Territories.

“Eddie Bauer has a long tradition of collaborating with the very best athletes and guides to build the best quality products available for all types of outdoor enthusiasts,” said Mike Egeck, chief executive officer for Eddie Bauer. “We are excited to have Scott and Mason on board as they represent a new generation of outdoor enthusiasts who define their own personal vision of adventure. Their experience and expertise will be instrumental in the continued innovation and development of our Eddie Bauer First Ascent series, which has created industry-leading technical outerwear and gear built by expert guides and athletes since it was launched in 2009.”

Newsome and Earle will find themselves at home among other experts on the Eddie Bauer Guide and Athlete team. Guides Zach and Reggie Crist, and freeskiers Lexi Dupont and Lynsey Dyer are just a few of the faces on the Ski Team, while Peter Whittaker, Ed Viesturs, Dave Hahn and Melissa Arnot are just a few of the world-renowned mountaineering guides on the Climbing Team.

To learn more about Eddie Bauer Guide and Athlete Team and view the entire collection of expedition-quality apparel, gear and outerwear, visit www.eddiebauer.com.

About Eddie Bauer
Established in 1920 in Seattle, Eddie Bauer is a specialty retailer that sells sportswear, outerwear, gear and accessories for the active outdoor lifestyle. The Eddie Bauer brand is a nationally recognized brand that stands for high quality, innovation, style and customer service. Eddie Bauer products are available at approximately 400 stores throughout the United States, Canada and Japan, through catalog sales and online at www.eddiebauer.com. Eddie Bauer is proud to be named a J.D. Power 2011 Customer Service Champion and is only one of 40 companies so named in the United States.