The report “Mobile Application Development Platform Market by Deployment (Cloud, On-Premise), by End User Type (SMBs, Large Enterprise), by Industry Verticals, by Region (NA, EU, APAC, MEA, LA) – Global Forecast to 2019 ”, defines and segments the Mobile Application Development Platform market into various sub segments with an in-depth analysis and forecasting of market sizes. The report also identifies the factors driving this market, various restraints, and opportunities impacting it along with the adoption trends.
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The last two decades have seen a tremendous rise in the penetration rate of mobile devices in nearly every business in the market. Mobile phones and tablets have become a daily necessity in business as majority of the tasks can be handled on the go. This prompted various organizations to assimilate the BYOD technologies in their business which further complements the use of mobile devices. Furthermore companies also felt the need to customize their BYOD policies by the use of custom made mobile applications for their businesses. This gave rise to the market.
MADP are specially designed architecture suites which help companies to develop mobile applications specific to their company functions. These solutions not only help build applications but also help in the testing and distribution of these applications. Major players in the MADP market such as IBM, Oracle, Salesforce.com and others provide their offerings over cloud as well as on-premise solutions.
MarketsandMarkets broadly segments the market by Deployment type : Cloud based , On-premises ; by End User types: SMBs, Large Enterprise; by Industry types : BFSI, Healthcare, Retail, Transportation and Logistics, Media & Entertainment, Telecom & IT, Construction, Education, Manufacturing and Others; by Region: North America (NA), Asia-Pacific (APAC), Europe, Middle East and Africa (MEA), and Latin America (LA).
MarketsandMarkets forecasts the Mobile Application Development Platform market to grow from $1,919.9 million in 2014 to $7,151.2 million by 2019, at a Compound Annual Growth Rate (CAGR) of 30.1% during the forecast period. In terms of regions, NA is expected to be the biggest market in terms of market size, whereas Europe and APAC are expected to experience increased market traction during the forecasted period.
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