May 21, 2009 - Baltimore - PR Flex, a new on-demand provider of strategic public relations services, launched today with a focus on serving the small and medium business market.
PR Flex differs from typical agencies in its approach and pricing model. Rather than requiring long-term contracts and monthly retainer fees for a dedicated team, PR Flex operates in an on-demand environment, with transparent, pay-as-you-go pricing. Services include content development, media relations, social media and strategic communications counsel.
Services can be purchased individually, such as a press release, media list, or media outreach project, or as a package to support initiatives such as a product launch, business launch or special event. To help clients get started, PR Flex offers a free consultation, which can be scheduled online or by calling (443) 460-2800.
“The idea behind PR Flex is to eliminate the mystery and cost barriers to accessing valuable public relations services,” said co-founder Michael Sweeney, a veteran marketing and public relations professional. “There are thousands of start-ups and growing businesses out there that would benefit from great PR, but have never had the right introduction, education or budget to get started.”
PR Flex already has begun working with several clients, including SpotCrime, a consumer-driven crime-mapping service; Night Moves, a provider of illumination technology to turn vehicle fleets into nighttime billboards; and FreePatentsOnline, a fast and powerful web-based patent search service.
“I have worked with traditional agencies in the past and have been frustrated by the requirement of a monthly retainer fee,” said SpotCrime founder and CEO Colin Drane. “PR Flex offers my business an ideal combination of great service and flexible pricing.”
Sweeney and co-founder Greg Abel both have worked extensively on the agency and client side of the PR and marketing industry. Their experiences led them to create PR Flex, following in the mold of other successful on-demand professional services businesses such as Logoworks and LegalZoom.
“Effective PR services can provide game-changing results such as enhanced credibility and awareness,” Abel said. “For too long, these services have been out of reach for small to medium businesses and we intend to fill that void.”
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PR Flex differs from typical agencies in its approach and pricing model. Rather than requiring long-term contracts and monthly retainer fees for a dedicated team, PR Flex operates in an on-demand environment, with transparent, pay-as-you-go pricing. Services include content development, media relations, social media and strategic communications counsel.
Services can be purchased individually, such as a press release, media list, or media outreach project, or as a package to support initiatives such as a product launch, business launch or special event. To help clients get started, PR Flex offers a free consultation, which can be scheduled online or by calling (443) 460-2800.
“The idea behind PR Flex is to eliminate the mystery and cost barriers to accessing valuable public relations services,” said co-founder Michael Sweeney, a veteran marketing and public relations professional. “There are thousands of start-ups and growing businesses out there that would benefit from great PR, but have never had the right introduction, education or budget to get started.”
PR Flex already has begun working with several clients, including SpotCrime, a consumer-driven crime-mapping service; Night Moves, a provider of illumination technology to turn vehicle fleets into nighttime billboards; and FreePatentsOnline, a fast and powerful web-based patent search service.
“I have worked with traditional agencies in the past and have been frustrated by the requirement of a monthly retainer fee,” said SpotCrime founder and CEO Colin Drane. “PR Flex offers my business an ideal combination of great service and flexible pricing.”
Sweeney and co-founder Greg Abel both have worked extensively on the agency and client side of the PR and marketing industry. Their experiences led them to create PR Flex, following in the mold of other successful on-demand professional services businesses such as Logoworks and LegalZoom.
“Effective PR services can provide game-changing results such as enhanced credibility and awareness,” Abel said. “For too long, these services have been out of reach for small to medium businesses and we intend to fill that void.”
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