PrimaLoft® Announces Global Support of The North Face® Speaker Series

2011 event series expands to Europe with PrimaLoft® as the presenting sponsor in EU Top athletes to share stories of adventure and exploration

ALBANY, New York -- PrimaLoft®, the premier manufacturer of performance insulations and yarns, is proud to announce its global sponsorship of The North Face® Speaker Series U.S. and European tours this fall. The sponsorship expands on PrimaLoft®’s long-standing partnership with The North Face® as a supplier of performance insulation found in its best-in-class outerwear, footwear, sleeping bags, and gloves.
The North Face Speaker Series Europe, premieres November 2011 in Torino, Italy, and features three top athletes from The North Face® team. Featured speakers for the EU 2011 tour include: Italian alpinist Simone Moro; Kazak alpinist Denis Urubko; and American alpinist and photographer Cory Richards. In February 2011, these three athletes were the first to successfully make a winter ascent of Gasherbrum II, the 13th highest mountain on Earth. This amazing feat was achieved without support from sherpas, high altitude porters or supplemented oxygen.
The European Speaker Series will focus on the Gasherbrum II summit and will include a photography exhibition. The event will debut in six countries across Europe:

Nov. 8: Torino, Italy
Nov. 10: Barcelona, Spain
Nov. 12: Moscow, Russia
Nov. 15: Munich, Germany
Nov. 17: London, England

PrimaLoft® is also a sponsor of The North Face® Speaker Series in the U.S., which features seven top North Face® athletes including: ultrarunner Diane Van Deren; extreme skier and base jumper Karina Hollekim; ski mountaineer Kit DesLauriers; ultramarathoner Dean Karnazes; alpinist and photographer Cory Richards; rock climber Mark Synnott; and extreme skier Ingrid Backstrom. The U.S. event series shares tales from The North Face® athletes of adventure and extreme endurance. With 29 events across the U.S., the 2011 Speaker Series kicks off September 15th, in Madison, Wisconsin.

“The North Face® has done so much for the outdoor industry as a whole,” said Eileen Berner, North American sales and marketing director for PrimaLoft®. “The Speaker Series is filled with inspirational stories that will encourage attendees to reach for their goals and live their dreams. PrimaLoft® is proud to support The North Face on this truly unique event for the second year in a row.”

Jochen Lageman, European sales and marketing director for PrimaLoft® added, “The success of the Speaker Series in North America has been evident, and PrimaLoft® is pleased to support The North Face as presenting sponsor of The Speaker Series Europe this fall.”

For more information about PrimaLoft®, visit the company website. Follow the PrimaLoft® conversation online at Facebook and Twitter to stay up to date on the latest happenings and company news.

About PrimaLoft®:
PrimaLoft® is a registered trademark of Albany International Corp. PrimaLoft® insulation was originally developed for the US Army as a water-resistant synthetic alternative to down. Today, PrimaLoft® is regarded as a research and development leader in high performance insulations and yarns, which provide warmth and comfort from head to toe. Its family of products are manufactured in the US, Europe and Asia. The PrimaLoft® brand is recognized globally and is used in leading outdoor and fashion brands, home furnishings, work wear and military applications. For more information, please visit www.PrimaLoft.com.