GREEN BAY, Wis. – The Public Relations Society of America’s local chapter, PRSA Northeast Wisconsin, celebrated local public relations and communications campaigns at its inaugural PRemier Awards ceremony yesterday at Brett Favre’s Steakhouse in Green Bay during their annual meeting and 10th anniversary celebration. The PRemier Awards, which recognize the exceptional practice of public relations by professionals throughout Northeast Wisconsin, provide professional communicators an opportunity to submit work to be judged by a reciprocal PRSA chapter.
PRSA Northeast Wisconsin, which serves the area’s public relations and communications practitioners with professional development opportunities, presented the PRemier Awards’ Grand Award to Schneider National, Inc., a global leader in logistics and transportation services, for its 75th Anniversary event campaign.
Twenty-two honors, including Awards of Excellence and Awards of Merit, were presented for outstanding public relations and communications campaigns created by several Northeast Wisconsin companies. Entries were scored based on the submitted project’s goal, objective, target audience, research and planning, budget, execution, evaluation and results.
Entries received PRemier Awards of Excellence and Awards of Merit in the following categories:
Media Relations – Leonard & Finco Public Relations, Inc., two Awards of Excellence, including a PRemier Award in the category; Leonard & Finco Public Relations, Inc., four Awards of Merit
Issue Communications— Leonard & Finco Public Relations, Inc., three Awards of Excellence, including a PRemier Award in the category; Leonard & Finco Public Relations, Inc., Award of Merit
Internal Communications – Integrys Energy Group, Award of Excellence, including a PRemier Award in the category
Special Events – Schneider National, Inc., Award of Excellence, including a PRemier Award in the category and the Grand Award; Leonard & Finco Public Relations, Inc., Award of Merit
Miscellaneous PR Campaign – Experimental Aircraft Association (EAA), Award of Excellence, including a PRemier Award in the category
Online Communications – Jewelers Mutual Insurance Company, Award of Merit
Press Kits – Leonard & Finco Public Relations, Inc., Award of Merit
Corporate Publication/Marketing Materials – Write Image, LCC and ThedaCare, Award of Merit
Newsletter – Leonard & Finco Public Relations, Inc., Award of Merit
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PRSA Northeast Wisconsin, which serves the area’s public relations and communications practitioners with professional development opportunities, presented the PRemier Awards’ Grand Award to Schneider National, Inc., a global leader in logistics and transportation services, for its 75th Anniversary event campaign.
Twenty-two honors, including Awards of Excellence and Awards of Merit, were presented for outstanding public relations and communications campaigns created by several Northeast Wisconsin companies. Entries were scored based on the submitted project’s goal, objective, target audience, research and planning, budget, execution, evaluation and results.
Entries received PRemier Awards of Excellence and Awards of Merit in the following categories:
Media Relations – Leonard & Finco Public Relations, Inc., two Awards of Excellence, including a PRemier Award in the category; Leonard & Finco Public Relations, Inc., four Awards of Merit
Issue Communications— Leonard & Finco Public Relations, Inc., three Awards of Excellence, including a PRemier Award in the category; Leonard & Finco Public Relations, Inc., Award of Merit
Internal Communications – Integrys Energy Group, Award of Excellence, including a PRemier Award in the category
Special Events – Schneider National, Inc., Award of Excellence, including a PRemier Award in the category and the Grand Award; Leonard & Finco Public Relations, Inc., Award of Merit
Miscellaneous PR Campaign – Experimental Aircraft Association (EAA), Award of Excellence, including a PRemier Award in the category
Online Communications – Jewelers Mutual Insurance Company, Award of Merit
Press Kits – Leonard & Finco Public Relations, Inc., Award of Merit
Corporate Publication/Marketing Materials – Write Image, LCC and ThedaCare, Award of Merit
Newsletter – Leonard & Finco Public Relations, Inc., Award of Merit
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