Spirits Company Finds New Ways to Support the Arts
Prym Rum Collaborates with Artist Scooter LaForge to Give the Gift of Real Art Available Online This Holiday Season.
New York, NY: “Buying art can be daunting and often times, expensive. We wanted to give people a way to buy art for themselves or as a gift without the intimidation” says Prym Rum co-founder Dinna Soliman. As a result Prym Rum, a Brooklyn based spirits company, and NYC artist Scooter LaForge have joined forces to create limited edition art pieces that are wrapped around bottles of Prym’s signature Chrysanthemum infused rum available for sale online this holiday season. The 750ml bottles of rum are hand-painted by LaForge, then elegantly wrapped in a hand-painted fabric which is contained in another hand-painted box creating a not to miss collectors item gift and the perfect way to enter into the art buying world.
The Prym x Scooter LaForge boxes will be sold online at www.prymrum.com.
Prym Rum, a Brooklyn based spirits company that embraces the "not proper," was founded by creatives to support artistic initiatives and the creative community. Produced and bottled in Yonkers, New York, Prym is a subtle American rum, light on the eyes but dark in spirit. Prym challenges all to shift traditional perceptions and redefine experiences. Our carefully crafted formula permeated with the sophisticated floral character of Chrysanthemum expresses a refreshing and unexpected elegant rum fit for sipping as well as mixing.
Scooter LaForge, whose iconic paintings can be seen on white-walled galleries and custom clothing at Patricia Field's alike, is a New York-based artist residing in the East Village for the past 18 years. LaForge's LaForge works in various media, including painting, sculpture, and drawing, and employs unorthodox techniques and striking iconic images. His paintings have been shown at the Leslie-Lohman Museum in New York, the Friedrichshof Museum in Vienna, and the Spritmuseum/Absolut Art Collection in Sweden. In 2015, the artist was awarded a Pollock-Krasner Foundation grant. He holds a BFA in painting from the University of Arizona.