REALMARK WINS AUSTRALIAN BUSINESS AWARD
Realmark has been recognised at the 2009 Australian Business Awards, winning the Marketing Excellence category.
06.29.2009 – Realmark has been recognised at the 2009 Australian Business Awards, winning the Marketing Excellence category.
The national awards recognise Australian organisations that demonstrate excellence in their respective industries. This year there were more than 900 entries across all categories.
Realmark director John Percudani said the award was an endorsement of Realmark’s commitment to marketing.
“Developing the best marketing tools is a priority for our business because it is critical in not only in attracting clients but in delivering the best results to our sellers,” Mr Percudani said.
“Xceed Media, our internal marketing unit, was created for this specific purpose and through keeping that capability in house we have been able to achieve not only ongoing innovations in marketing but also strong brand continuity.
“This award is a real endorsement of the investment we have made in this area and it is encouraging to know that our marketing is recognised as best practice outside of our industry.”
Mr Percudani said a rebrand almost two years ago has allowed Realmark to push the boundaries in marketing.
“Two years ago we separated from a franchise structure and rebranded and while that was a very big move for us, it was a defining point in that our communications were really able to come into their own,” Mr Percudani said.
“We were not only able to develop a fresh contemporary brand that really reflected our business it allowed us to provide up-to-date top shelf marketing and processes to both our clients and our agents.”
Other Australian Business Award winners included Commonwealth Bank and Deloitte Touche Tohmatsu.
For more information on the awards visit www.businessawards.com.au
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