Russell Herder Signs Mobi, LLC as New Client

MINNEAPOLIS (April 10, 2012) –Minneapolis marketing firm, Russell Herder, has been named agency of record for Mobi, a Bloomington-based manufacturer of assisted mobility devices and the developer of the innovative crutch alternative, Mobilegs.  RH will be providing research, branding, public relations and digital communication for the medical technology innovator. The assignment adds a successful, consumer-driven product to the agency’s already deep health-related client rost…

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Making the Connection

How Facebook is changing the supervisory relationship

MINNEAPOLIS, Minn. –  Facebook’s impact on how we communicate as a culture has been nothing short of revolutionary.  Therefore, it is natural to assume that the social network has significantly influenced interactions between management and employees.  According to new research from Minneapolis marketing firm, Russell Herder, efforts by both parties to bring interpersonal dynamics into our increasingly connected dig…

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