Tony Mikes of Second Wind to Present at Workamajig® Workology Conference

Wyomissing, PA – Second Wind’s founder and managing director, Tony Mikes, will be a presenter at the Workamajig “Workology Conference 2.0” on April 14, 2010, at the Hotel del Coronado, San Diego, California.

Mikes will speak on “Financial Analysis and Management Reporting” from 8:30 to 10:00 a.m., and will also host a breakout session at 3:30 p.m. on the same topic.

Workology is the Workamajig user group conference, a collaborative forum to help advertising and graphic design professionals maximize company potential.

The conference spans four days and features noted industry speakers discussing project management as a customer relationship management tool, as a traffic and workflow enabler, and as a part of financial analysis and management.

Workamajig is a web-based project management software system developed for the creative design industry. The software streamlines entire ad agencies and creative firms, from new business and sales leads to staffing and creative execution, all the way through the project cycle to accounting and financial reporting. It makes your business make sense.

Mikes is a former advertising executive who spent twenty-five years managing and owning advertising agencies and graphic design studios. Mikes came to recognize the value of shared information as it relates to successfully managing an advertising agency. In 1988, he founded The Second Wind Network, a member-based organization allowing more than 800 midsize and smaller ad agencies and marketing firms to share their expertise, interact and collaborate. Twenty-two years later, Second Wind continues to help members succeed and grow by enabling agencies to share their collective industry wisdom.

Mikes conducts agency management workshops, serves as a management consultant to individual agencies, and has addressed many advertising associations and trade organizations. He is a contributing writer to numerous industry trade publications. Mikes shares his industry know-how monthly in The Second Wind Newsletter, an overview of the advertising and design industry from the smaller agency principal's viewpoint. Mikes is the author of three books about the smaller advertising agency business.

Second Wind members benefit from annual surveys, seminar and workshop opportunities, and daily access to critically needed business resources and creative information programs. Second Wind is one of the world’s leading trainers of advertising professionals and sells training materials and publications through the online store at www.secondwindonline.com. A major resource is Second Wind Online, with its high-powered, data-rich Knowledge Base, and a popular members-only Forum.

Learn more at:
http://www.workamajig.com/workology/

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Second Wind Contact: Laurie Mikes
laurie@secondwindonline.com
Second Wind Ltd.
P.O. Box 6284, 1424 Penn Avenue
Wyomissing, PA 19610-0284
610-374-9093
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