Losers unwittingly visualize the penalties of failure. Winners intentionally visualize the rewards of success.
In The Eureka! Enigma: 7 Keys to Realizing Your Dreams, author, businessman and millionaire-maker Ron G Holland shows that the difference between the two is down to how we use our ''necktop computers''.
Many people use only left-brain thinking, which works well for pedestrian activities such as list-making and paying the mortgage through a steady job. Holland, though, has achieved huge business success in his life through ''whole-brain thinking'', a unique visualization regimen that creates practical and elegant solutions for attaining goals in one''s personal and professional life.
The Eureka! Enigma is a ''codebook'' for unjumbling messages that move around your brain''s 100 billion neurons. "Turning Enigma code into Eurekas! will allow you to achieve your dreams," says Holland.
Holland''s step-by-step guide can be turned to any life goal. Holland himself wants to demonstrate the power of his approach by using the method outlined in his book to conjure a way to raise $1 billion every year for charity.
The Billion Dollar Biker
Holland''s audacious fund-raising aim is dubbed The Billion Dollar Biker, after his obsession with motorbikes (he''s planning to set a new world motorbike land speed record next year).
His aim is to tap into people''s own Eureka! potential to ensure all ATMs in America offer the option of donating $1 to charity with each transaction.
"The $1 billion target is very conservative, as there’s the rest of the world to go at too," says Holland. "And it’s bigger than just ATM machines, because wherever there are electronic money transactions online, including Amazon, Google, PayPal, Mastercard, Visa, eBay, there ought to be a donate to charity option."
He adds: "The next stage of the campaign is ‘What’s Your Eureka?’, an area on The Eureka! Enigma website where people can leave their own Eurekas! on how we can make this annual $1 billion goal actually happen. We''ll in effect be harnessing the world’s mind power and enthusiasm to help make sure this becomes a reality."
Other areas of life to which Holland''s Eureka! thinking can be applied include:
Business success
In the UK, Holland is a famed as a millionaire-maker, the entrepreneur''s entrepreneur. Most of his success is born from a lifetime honing his Eureka! Enigma approach to creative thinking. In the video clip on the left, Holland explains how it all started.
Overcoming illness
Use visualization to improve your health and well-being. In 1998 Holland was struck down by a devastating respiratory bug, but refused to spend time in hospital. He suffered three months of agony, "before engaging in mental exercises to mobilize billions of neurons". He pulled through. Others he knew of with similar conditions who were hospitalized, didn''t.
Sports
Legends such as Tiger Woods, Andre Agassi and Lewis Hamilton have proven that by visualizing an activity it’s possible get better and better at it. Holland himself has created a world champion. Welsh fisherman Clive Branson sought out Holland to help him win the world angling trophy. A year after their consultation, the new world angling champion Branson said he''d succeeded because Holland made him understand what he needed to do to realize his dreams. Branson had sold his house to finance both a new car and his travel expenses to all events leading up to the world final, and reaped the rewards once sponsorship offers flooded in.
Weight
“What the vast majority of slimming books and systems fail to tell you is the only way to lose weight permanently is to visualize yourself being slim, getting slim and keeping slim,” says Holland. This, he says, can be achieved through running hundreds of mental scenarios of eating and exercising in a disciplined fashion. “You create suitable programs for new, healthy behaviours to keep yourself out of the usual food traps. It’s skinny code for the brain, and good health and fitness can do wonders for your career and business success.’
Bad habits
A staggering 90 per cent of behaviour is governed by habit. many of our good habits are a result of our parents'' repeated injunctions to behave a certain way, which formed neuron chains that ensured we behaved a certain way. Holland says: "Bad habits such as tardiness, carelessness, and lack of will power can be eradicated or dramatically improved upon through diligent visualization of oneself performing the desired new habit, until it’s an integral part of one''s behaviour."
Recall
Improve your memory and recall by a staggering amount, through linking names and events to images in your ‘biocomputer’. “I often astound people with my recall ability,” reveals Holland, “but it’s only because I’ve linked Mr Merryweather to a vision of him laughing his head off in a howling thunderstorm."
ABOUT RON G HOLLAND
Ron is 60 and based in the UK. He is a specialist in equity funding for early stage and start-up companies, and a hired brain and professional problem solver. Other titles he has published include Talk & Grow Rich, Turbo Success and Debt Free with Financial Kung Fu.
Ron is a self-confessed motorbike nut. Such a nut, in fact, that he is planning an assault on the world land-speed record for a motorbike, which currently stands at 360mph. Ron is aiming to pass the 400mph barrier atop his monstrously powerful custom-built V8 machine. So how much will all this cost then, Ron? “Don’t ask," he says. "The wife would divorce me if she knew.”
In The Eureka! Enigma: 7 Keys to Realizing Your Dreams, author, businessman and millionaire-maker Ron G Holland shows that the difference between the two is down to how we use our ''necktop computers''.
Many people use only left-brain thinking, which works well for pedestrian activities such as list-making and paying the mortgage through a steady job. Holland, though, has achieved huge business success in his life through ''whole-brain thinking'', a unique visualization regimen that creates practical and elegant solutions for attaining goals in one''s personal and professional life.
The Eureka! Enigma is a ''codebook'' for unjumbling messages that move around your brain''s 100 billion neurons. "Turning Enigma code into Eurekas! will allow you to achieve your dreams," says Holland.
Holland''s step-by-step guide can be turned to any life goal. Holland himself wants to demonstrate the power of his approach by using the method outlined in his book to conjure a way to raise $1 billion every year for charity.
The Billion Dollar Biker
Holland''s audacious fund-raising aim is dubbed The Billion Dollar Biker, after his obsession with motorbikes (he''s planning to set a new world motorbike land speed record next year).
His aim is to tap into people''s own Eureka! potential to ensure all ATMs in America offer the option of donating $1 to charity with each transaction.
"The $1 billion target is very conservative, as there’s the rest of the world to go at too," says Holland. "And it’s bigger than just ATM machines, because wherever there are electronic money transactions online, including Amazon, Google, PayPal, Mastercard, Visa, eBay, there ought to be a donate to charity option."
He adds: "The next stage of the campaign is ‘What’s Your Eureka?’, an area on The Eureka! Enigma website where people can leave their own Eurekas! on how we can make this annual $1 billion goal actually happen. We''ll in effect be harnessing the world’s mind power and enthusiasm to help make sure this becomes a reality."
Other areas of life to which Holland''s Eureka! thinking can be applied include:
Business success
In the UK, Holland is a famed as a millionaire-maker, the entrepreneur''s entrepreneur. Most of his success is born from a lifetime honing his Eureka! Enigma approach to creative thinking. In the video clip on the left, Holland explains how it all started.
Overcoming illness
Use visualization to improve your health and well-being. In 1998 Holland was struck down by a devastating respiratory bug, but refused to spend time in hospital. He suffered three months of agony, "before engaging in mental exercises to mobilize billions of neurons". He pulled through. Others he knew of with similar conditions who were hospitalized, didn''t.
Sports
Legends such as Tiger Woods, Andre Agassi and Lewis Hamilton have proven that by visualizing an activity it’s possible get better and better at it. Holland himself has created a world champion. Welsh fisherman Clive Branson sought out Holland to help him win the world angling trophy. A year after their consultation, the new world angling champion Branson said he''d succeeded because Holland made him understand what he needed to do to realize his dreams. Branson had sold his house to finance both a new car and his travel expenses to all events leading up to the world final, and reaped the rewards once sponsorship offers flooded in.
Weight
“What the vast majority of slimming books and systems fail to tell you is the only way to lose weight permanently is to visualize yourself being slim, getting slim and keeping slim,” says Holland. This, he says, can be achieved through running hundreds of mental scenarios of eating and exercising in a disciplined fashion. “You create suitable programs for new, healthy behaviours to keep yourself out of the usual food traps. It’s skinny code for the brain, and good health and fitness can do wonders for your career and business success.’
Bad habits
A staggering 90 per cent of behaviour is governed by habit. many of our good habits are a result of our parents'' repeated injunctions to behave a certain way, which formed neuron chains that ensured we behaved a certain way. Holland says: "Bad habits such as tardiness, carelessness, and lack of will power can be eradicated or dramatically improved upon through diligent visualization of oneself performing the desired new habit, until it’s an integral part of one''s behaviour."
Recall
Improve your memory and recall by a staggering amount, through linking names and events to images in your ‘biocomputer’. “I often astound people with my recall ability,” reveals Holland, “but it’s only because I’ve linked Mr Merryweather to a vision of him laughing his head off in a howling thunderstorm."
ABOUT RON G HOLLAND
Ron is 60 and based in the UK. He is a specialist in equity funding for early stage and start-up companies, and a hired brain and professional problem solver. Other titles he has published include Talk & Grow Rich, Turbo Success and Debt Free with Financial Kung Fu.
Ron is a self-confessed motorbike nut. Such a nut, in fact, that he is planning an assault on the world land-speed record for a motorbike, which currently stands at 360mph. Ron is aiming to pass the 400mph barrier atop his monstrously powerful custom-built V8 machine. So how much will all this cost then, Ron? “Don’t ask," he says. "The wife would divorce me if she knew.”