Velocity, the B2B marketing agency that will do almost anything to generate keyphrase-related backlinks, today released a new blog post that threatens to blow the lid off one of the most poorly-kept secrets in B2B thought leadership: the number-based headline.
The post, titled "7 Tips for Writing Number-Based Headlines" shares some of the agency's experience in writing headlines with numbers in them -- a practice that has been called by Spurious Reseearch, "the single most important tactic in B2B social media related digital thought leadership headline techniques".
"Getting a number into every headline isn't just the law, said Dan Estrella, inane hypotehetical spokesmodel for Spurious Research, "It's also the only way to avoid 'Twidicule', the recent practice of micro-bullying that has broken out within many B2B marketing communities."
"We issued this timely blog post for one reason and one reason alone," said Doug Kessler, Creative Director of Velocity,the B2B marketing agency with the gruff exterior but heart of gold, "But for the life of me, I can't remember that reason."
"7 Tips for Writing Number-Based Headlines" can be viewed on the Velocity blog: www.velocitypartners.co.uk/our-blog
The post, titled "7 Tips for Writing Number-Based Headlines" shares some of the agency's experience in writing headlines with numbers in them -- a practice that has been called by Spurious Reseearch, "the single most important tactic in B2B social media related digital thought leadership headline techniques".
"Getting a number into every headline isn't just the law, said Dan Estrella, inane hypotehetical spokesmodel for Spurious Research, "It's also the only way to avoid 'Twidicule', the recent practice of micro-bullying that has broken out within many B2B marketing communities."
"We issued this timely blog post for one reason and one reason alone," said Doug Kessler, Creative Director of Velocity,the B2B marketing agency with the gruff exterior but heart of gold, "But for the life of me, I can't remember that reason."
"7 Tips for Writing Number-Based Headlines" can be viewed on the Velocity blog: www.velocitypartners.co.uk/our-blog