Vemma Donates Over $1.2 Million in Children's Nutritional Supplements to K.I.D.S.

Scottsdale, AZ - In 2010, Vemma donated over 60,000 bottles of Vemma NEXTr, with a retail value in excess of $1.2 million, to Kids in Distressed Situations (K.I.D.S.).

Vemma NEXT, a liquid children's nutritional supplement, helps provide the vitamins and minerals growing children need. Says K.I.D.S. Vice President Chris Blake, "We are grateful for Vemma's generous donation and support of children in need. Our clients love Vemma NEXT - it is their number-one requested item."

Through K.I.D.S., Vemma NEXT reaches kids in need via a network of more than 1,000 agency partners, including Operation Compassion, Operation Homefront, food banks and pantries, and other nonprofit agencies serving the needs of children.

"By offering Vemma NEXT to Kids in Distressed Situations, we are able to reach thousands of children in need and offer them the nutrition they so desperately need to thrive now and in the future," says BK Boreyko, Vemma Founder and CEO.

About Vemma
Founded in 2004 by BK Boreyko, Vemma Nutrition Company is a premier industry leader specializing in premium liquid nutrition. Every day, thousands of people join the company's mission to make a positive difference in the lives of others through the sharing of the clinically studied Vemma formula. Vemma wellness products, coupled with the company's rewarding business opportunity, help people live a better quality of life, both physically and financially. Vemma is headquartered in Scottsdale, Arizona and distributes its products through a global network of independent Brand Partners operating in over 50 countries. For more information, please visit vemma.com.

About K.I.D.S.
K.I.D.S. is a global charity of leading retailers, manufacturers, and licensors of children's and youth products. In partnership with major foundations, K.I.D.S. is committed to helping improve the lives of children and their families who are ill, living in poverty, or are victims of natural disasters. Since 1985, K.I.D.S. has provided nearly $1 billion worth of new products - clothing, shoes, toys, books and tools for learning - to thousands of agencies serving more than 65 million children living in distressed situations. K.I.D.S. was ranked 13th highest for fundraising efficiency and charitable commitment in Forbes magazine's evaluation of The 200 Largest U.S. Charities (November 24, 2009). For more information about K.I.D.S., visit kidsdonations.org.